Avid Technology, Inc. is an American company specializing in video and audio production technology; specifically, digital non-linear editing (NLE) systems, management and distribution services. It was created in 1987 and became a publicly traded company in 1993. Avid is headquartered in Burlington, Massachusetts.

Avid products are now used in the television and video industry to create television shows, feature films, and commercials. Media Composer, a professional software-based non-linear editing system, is Avid's flagship product.